What a bad week for privacy. Consumer watchdogs gave up on government talks over facial recognition software after industry groups appeared to reject even basic restrictions on face-scanning. Meanwhile, Facebook rolled out a new service called “Moments” that expands the use of the company’s powerful “faceprint” technology.
This AI biometric technology is about to change web design at large. Templates and sub-sites that design themselves (grid.io, Google Photos) based on this data are already here.
I keep wondering what the tipping point is going to be where we as a society realize the value that we have to brands. A lot of business models depend on gathering as much data as possible on an audience and then sharing that data selectively with clients. There is immense value in this data. If we don’t own our own likeness, who does?
I’m reminded of photo agreements for touring music artists and bands. Certain artists insist that photographers sign releases allowing usage of the artist’s likeness, but the ownership of the likeness doesn’t belong to the photographer. It sounded crazy in 2008, but less so today.