Time to Rethink Online Ads

Link to a piece about the state of online ads and how the direct response model has killed creativity in online advertising. Continue reading

Siri v TellMe

Video showing a real life use of Apple’s Siri versus Microsoft’s TellMe as well as another video showing a Microsoft C-level exec dismissively talking about Siri. Continue reading

Who’s Gonna Buy That?

Your mom. I kid, but it’s true. One of the shortest sighted things that nerds do is project their dreams … Continue reading

Demographics Survey

I haven’t done one of these and I think it will help me decide the kinds of ads to run … Continue reading

Identity Conference Materials

You can see the materials from the conference Heather and I attended in Calrgary last month here. My stuff is … Continue reading